Blue Cross and Blue Shield Association

Blue Cross and Blue Shield Association

The rise of managed health care has had some of its members singing the blues, but the Blue Cross and Blue Shield Association still has major market power. The Blue Cross and Blue Shield Association coordinates about 40 chapters that provide health care coverage to over 90 million Americans through indemnity insurance, Health Maintenance Organizations (HMOs), preferred provider organizations (PPOs), point-of-service (POS) plans, and fee-for-service plans. Blue Cross and Blue Shield Association chapters also administer Medicare plans for the federal government.